Showing posts with label Brief 3 (Urban outfitters). Show all posts
Showing posts with label Brief 3 (Urban outfitters). Show all posts

13.12.10

Final boards for UBOF brief

Final Urban Outfitters Posters


Ok I'll admit i have rushed this project. I haven't taken this poster much further in development. I thought the previous designs were to 'crowded' so I have taken quite a lot of the objects out. Even though there are less objects I hope the viewer still gets the scene of the girl falling down past floating objects.

27.11.10

Poster development

Alice in wonderland design.
This classic British story was written in Victorian times. It was also illustrated so i thought this would be a good starting point to develop the vintage style poster for urban outfitters.
A chapter i well remember is when Alice falls down the rabbit hole past lots of objects. The female section of urban out fitters is located down stairs so i thought this image would work well on the wall of the stair case. Plus from my research I found they sell lots of vintage things which are mentioned in the story. (tea cups, pocket watches, lamps etc.)
The image seems very cluttered and disorganized. Although I wanted this look, it is hard to distinguish what the main elements are of.
To try and help I have included another color, but this didn't help much.


Oliver Twist
" I want some more" is a famous quote from the book.
I find with urban outfitters their customers tend to buy things they want appose to what they actually need. The fact Urban outfitters has a vintage section is a good example of why people shop there, to own something one of a kind.
So i have done this design of a pocket watch from the novel Oliver Twist, a symbol of what someone wants.







The simple vector style and bright colour scheme is supposed to make it appear modern. However I am struggling with the colour scheme.

On shop front
I like the yellow and blue combination on the shop front and think it would appeal to young adults.

26.11.10

Research and ideas

I watched the movie for some inspiration. I did a few drawings, however i will not be using them because the poster is based on the book of Alice in wonderland not the film.
Some visuals that stuck out to me...

Bright blue is a continuous colour used through out the film. This is very unnatural and surreal choice. A good colour pallet to use for a story set in a dream, i think.


I know the drawing is unfinished, but I like the cat in them movie and wanted to demonstrate the colour palette used for eyes and stripes.